So What's the Fuss About Blogging?

By Jeff DeCleff


Where once there were limited avenues for publishing work now there's a plethora. With the onset of the Web comes the increase of the Blog - the chance for anyone with a view to scribe their thoughts, feelings, issues, rants and raves to the sphere of people that make up their world.

This world sphere is no longer restricted to school buddies or interest groups within a set locale, but an international audience who may StumbleUpon and Digg your creative views delivering ever growing networks to raise your social voice, your platform.

Therefore , it is no surprise that social media communities like Facebook and Twitter are successful; as new generations of creative writers come to the front looking to generate their own platform the attraction of this virtual world of broadcasting seems infinite.

There are many guarantees of wealth (affiliate marketing, banner ads, paid guest blogs) to bait the unsuspecting. Yet the realms of tangible and virtual are colliding with numerous bloggers, social media bosses, and other online consultant roles filling the job adverts. Traditional corporations are embracing the new age technology, looking to tap into the online broadcasting audience and see these hot virtual socialites as a good investment for gaining traction in the online world.

Certainly online is here to stay - at least while we continue to have electricity (otherwise we could have to turn to smoke signals and accept a more local audience). But with the online culture comes the loss of traditional bounds, no longer are we country based, but Like based. We are branded together by groups, pages and proponents rather than nationalities, races and gender.

The fuss of blogging is simply that - the opportunity to add commentary to this virtual world. Sure bloggers might be a bit raw, may not follow the company line but that's the fuss, it's social perspectives without the editor, not respondent to the corporate policy but a private view. It's the opportunity to voice an opinion - but like the glut of news media, discovering which blogs are excellent sources of info becomes the greatest challenge for the immediate future.




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