If you are a marketing officer bringing a business folder into your first proposal meeting with a likely client, then chances are you have spent an extended amount of time for detailed preparation. What you wear, how you conduct yourself, how you give over your business card, and even the design on your business folder printing say a lot about you. The first meeting is irrevocably fundamental, because you will never get a second chance to make a first good impression.
Some marketing officers are unfortunately inept with the way they present themselves, including the business. Utilising a business folder is recommended, even if a lot of your company info can already be sourced from your website. Not having a business folder with you when attending a meeting is like coming to a birthday party empty-handed, and will surely be a cause for uneasiness. And when you do not exude authority and in the company or brand you are selling, then how else can you anticipate your target client to be positive about you?
What makes for a great folder printing? Sizes are almost general, but the design and colour schemes are changeable. Chinese businesses go for red as this colour brings in luck, but in Western organisations, red is rarely applied unless out of desire to make a peculiar impression. Blue is widely taken as the colour of credibleness, and white and black are formal and more corporate. Of course, business enterprises can search other colours and make their designs stand out, but these should always be coherent with their brand or corporate image.
Next is the functionality of the folder printing design. Some business folders, especially of companies in the food and beverage industry, make the folders appear like menus of their services. Those in the architectural firms utilise peculiar trends. However the folders look, they should be able to handle important contents, such as the flyer, corporate profile, and most importantly the business card. The latter is usually inserted in the inside of the cover.
Remember to work with a master printing services company for your folder printing needs. It is an efficient way to give your likely clients and business contacts a good impression of you.
Some marketing officers are unfortunately inept with the way they present themselves, including the business. Utilising a business folder is recommended, even if a lot of your company info can already be sourced from your website. Not having a business folder with you when attending a meeting is like coming to a birthday party empty-handed, and will surely be a cause for uneasiness. And when you do not exude authority and in the company or brand you are selling, then how else can you anticipate your target client to be positive about you?
What makes for a great folder printing? Sizes are almost general, but the design and colour schemes are changeable. Chinese businesses go for red as this colour brings in luck, but in Western organisations, red is rarely applied unless out of desire to make a peculiar impression. Blue is widely taken as the colour of credibleness, and white and black are formal and more corporate. Of course, business enterprises can search other colours and make their designs stand out, but these should always be coherent with their brand or corporate image.
Next is the functionality of the folder printing design. Some business folders, especially of companies in the food and beverage industry, make the folders appear like menus of their services. Those in the architectural firms utilise peculiar trends. However the folders look, they should be able to handle important contents, such as the flyer, corporate profile, and most importantly the business card. The latter is usually inserted in the inside of the cover.
Remember to work with a master printing services company for your folder printing needs. It is an efficient way to give your likely clients and business contacts a good impression of you.
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