More Than Blogging: A Guide For Vacation Rental Website Operation

By Casey Wood


Unfortunately, winning vacation rental websites don't happen overnight. You need to know the secrets of using SEO, online marketing and keywords to get your vacation rental website successful. Try these secret keys to make your vacation rental website successful.

An important element of a successful vacation rental website is the adaptability to look good on any screen resolution. As screen resolutions continue to increase nowadays, it is important to ensure that the vacation rental website continues to look the same on all types of screens. This is especially important as vacation rental websites are now accessed through PCs, tablets and mobile devices.

Look into having an app designed that works in tandem with your site. Apps are easier to use on phones than vacation rental websites are, so your users would appreciate the app option. You can try to learn the coding yourself, or hire a contractor to do the work.

Breadcrumbs are basically a trail of webpages that have led you to the one you are on. Including the breadcrumb 'trail' near the top of each page makes your site more navigable. Take the guesswork out of what page an user is on, or how they go there.

Incentivize your visitors by offering badges or stars. For example, you can ask them to vote on future topics, items for sale and more. This gives viewers an added bonus when visiting your site. It also helps lure them to come back to view their results.

Offer various options as far as getting updates from your blog is concerned. It could be through Facebook, Twitter, Google+ or RSS feeds. It helps to continually increase your followers and readership strength.

Look for companies that have "in the news" sections. Many companies like to link back to, and blog about people who cover their happenings. If you have trouble finding companies, just search for Your Industry + "in the news"

Effective vacation rental websites are different and interactive. This would require use of innovative features to engage your visitors. Some of the leading interactive features include message boards, conducting surveys and allowing your audience to make comments. This would prove effective in encouraging your visitors to keep coming back to your site.

Make sure images are evenly deployed around the pages. And make sure that the right amount of space is left between them. If there are too many images cluttered together, it will not be easy on the eye. This will undoubtedly have a direct affect on sales, not good!




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