Maintaining Your Profitable Education Guide Website Profitably

By Arthur Crown


If it were easy to have a reputable school comparison website, it would not be an admirable thing. So if you want to become part of an elite group of people than you should follow these helpful tips and start understanding marketing strategies right now.

Your content should be written in smaller sentences and paragraphs. Written text is more likely to be read if it is broken up into smaller paragraphs rather than one big paragraph.

Get custom t-shirts made with your school comparison website on it. This can be an advertisement and it can be an incentive. People like t-shirts a lot, so you can offer t-shirts as prizes. If you have made a forum give a t-shirt to frequent posters. This will offer a little bit of motivation and they will keep posting.

When providing large amounts of information for your visitors, it's probably wise to include a search option on your pages. This ultimately makes it very easy for a user to locate exactly what they are looking for by merely typing it in and doing a site search. This is a really good feature to have on your school comparison website and impresses your visitors.

Don't hesitate to switch to a new web host if you find that you are experiencing difficulties with your current web host. Frequently monitor your site and verify the uptime that your server is providing. When you monitor your site if you find that your site is down too frequently it is time to switch to a new web host. Even the smallest amount of downtime will damage your overall traffic and revenue numbers and will affect the successfulness of your school comparison website.

Doing a competitive analysis and knowing who your competitors are is important. Think of a few key words that describe your business. Put those words into a search engine, such as Google. The businesses that are running the paid ads for your search terms are considered your main competition. Put you time and energy into directly competing with those sites,

It is important to remember that global has a feature called "image search". This very popular feature allows users to search for images. That's why it's important for you to use images on your school comparison website. You can increase the amount as search engine traffic you get by using images. Make sure that your images are off demise to with relevant key word. It is also important that you always include a ALT and a TITLE attribute in your image tags.

Normally a visitor trying to view your page would wait 6 to 8 seconds to get the complete content of the page. If the page does not load within this time, they would either refresh the page or move on to another school comparison website for what he is looking for. In order to attract visitors and heavy traffic on your webpage, try to minimize the loading time of your pages.




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