Evaluating Your Equine Services Website Functions To Improve Performance

By Jenny Peng


Making a successful horse classifieds information site is best not done in one day. Take the time and make it better and do one task at a time. Maybe even make a schedule for yourself. Online marketing and SEO are important for bringing traffic to your site, so follow these step-by-step directions and you'll be directing tons of traffic to your site.

You have to request permission from people to take their email addresses. Once permitted, you can include a double opt-in and when people opt in, just circulate the newsletter. Keep the newsletter concise, funny and brief. It should make your visitors check your horse classifieds information site for the updates.

Try launching a traffic contest. If you want traffic, get your readers involved! You could launch a contest where you ask other horse classifieds information site owners to send traffic to one particular page on your site. It could be the contest page itself (for viral effect) or a resource page, where you give away a E-book or another product. Establish a time frame for the contest, then let it play out! Afterward, check your web analytics to find out which classifieds website sent you the most visitors, and give them a prize.

By following different options you can check the response from users that they like one option or another; like by designing two different sales form on the same page, you can check which one is more liked by the users. The whole process is recognized as split testing. This is a good technique if you are unsure about certain things on your site.

The best horse classifieds information sites are fully integrated with social media. It's great when your site is the primary platform for communication with your target audience, but you're going to have to spend a lot of time promoting and marketing on sites like Facebook, LinkedIn and Twitter as well. Reach out to your audience!

Visitors should be treated with care and respect, keep the goals high while remaining grounded will ensure this. People tend to trust what others say when it comes to recommendations making them ideal when it comes to advertising.

You can subscribe to popular newsletters. After getting the hang of the newsletters, you can request the editor and ask him if you could write a column in the newsletter. If you get accepted to write a colum, you can write interesting articles and link back to your site in the column written by you.

Press releases can be a great way to get the word out about your site, especially when there are new and exciting additions. Many companies offer their services to aid you in the process, such as PRWeb, but you can also submit them yourself to save a couple dollars.




About the Author:



No comments:

Post a Comment