If you're planning to use Facebook to promote your business, you're making wise decision. If you aren't participating in the social networking phenomenon, you're passing up a huge opportunity. If you want to get the most out of Facebook, though, you have to learn how to use it the right way.
Find a Dynamic Fan Page Picture: The fan page you create on Facebook for your business will help your social media strategy. A critical part of your page is using all of the elements. An important part of using your Facebook page is choosing the right picture to make it the most effective. Building a brand is so much easier now that Facebook has provided the option to put a big picture on your page; they know companies of all sizes are using this opportunity. So make sure you're using a picture that goes hand in hand with your page. Your picture should be clear and concise, as well as attractive, so that it can be passed along to your target audience.
Remember to Update Regularly: You have to keep your fans on Facebook consistently updated about your latest ideas, plans, actions, etc. You should, therefore, post frequent updates and, though they don't have to be long, they should include something interesting or helpful. Facebook pages can be indexed by the search engines, so another thing to remember when you create updates is to put in your main keywords for SEO purposes. There are many types of updates you can make, so if you feel stuck, just say something that's on your mind or perhaps request their feedback on some issue pertaining to your niche.
One of the things that people who use Facebook experience is deciding whether or not to post a message about a particular topic. The concern may be that while your "personal" fans will like the post, your business generation fans may not. The reality of the matter is that you really must simply be yourself when using Facebook. If you are passionate about something and writing about it on Facebook, then write the way you feel. The second that you try to be all things to all people, you will lose everyone. Whether you write on topic or off, be genuine to your fans and 9 times out of 9, they will respect that.
Have Fun: Enjoy yourself; it is the most important thing in this situation! When you use Facebook to build your business not only do you need to dedicate yourself to the task but you need to find a way to make it fun for yourself. If you look at it as a boring piece of work that you need to get over with, then that's exactly what it will turn out to be. Be passionate about what you're doing and see Facebook as a new approach for your business. There are quite literally hundreds of methods you can use on Facebook to make your business better but that doesn't mean that you have to try them all because it is important that you enjoy what you do. To sum it up, Facebook is going to continue to grow its network and will be here a long time to come. A strategy for your business that does not include Facebook is something that should not happen. Your "social media" attack plan is what you need to be working on now and not later.
Find a Dynamic Fan Page Picture: The fan page you create on Facebook for your business will help your social media strategy. A critical part of your page is using all of the elements. An important part of using your Facebook page is choosing the right picture to make it the most effective. Building a brand is so much easier now that Facebook has provided the option to put a big picture on your page; they know companies of all sizes are using this opportunity. So make sure you're using a picture that goes hand in hand with your page. Your picture should be clear and concise, as well as attractive, so that it can be passed along to your target audience.
Remember to Update Regularly: You have to keep your fans on Facebook consistently updated about your latest ideas, plans, actions, etc. You should, therefore, post frequent updates and, though they don't have to be long, they should include something interesting or helpful. Facebook pages can be indexed by the search engines, so another thing to remember when you create updates is to put in your main keywords for SEO purposes. There are many types of updates you can make, so if you feel stuck, just say something that's on your mind or perhaps request their feedback on some issue pertaining to your niche.
One of the things that people who use Facebook experience is deciding whether or not to post a message about a particular topic. The concern may be that while your "personal" fans will like the post, your business generation fans may not. The reality of the matter is that you really must simply be yourself when using Facebook. If you are passionate about something and writing about it on Facebook, then write the way you feel. The second that you try to be all things to all people, you will lose everyone. Whether you write on topic or off, be genuine to your fans and 9 times out of 9, they will respect that.
Have Fun: Enjoy yourself; it is the most important thing in this situation! When you use Facebook to build your business not only do you need to dedicate yourself to the task but you need to find a way to make it fun for yourself. If you look at it as a boring piece of work that you need to get over with, then that's exactly what it will turn out to be. Be passionate about what you're doing and see Facebook as a new approach for your business. There are quite literally hundreds of methods you can use on Facebook to make your business better but that doesn't mean that you have to try them all because it is important that you enjoy what you do. To sum it up, Facebook is going to continue to grow its network and will be here a long time to come. A strategy for your business that does not include Facebook is something that should not happen. Your "social media" attack plan is what you need to be working on now and not later.
About the Author:
To see an example of a site that's integrating Facebook into their marketing mix, visit Knoxville restaurants to see how they are using it.
No comments:
Post a Comment