Backlink Strategies - The good, Bad And the Spammy

By Henry Kustanto


You'll notice several varieties of backlink building methods from straightforward to complicated. These methods come back in 3 basic flavors: sensible, dangerous and spammy.

Let me go over them in reverse order of preference.

The primary well-liked backlink strategy is to use automated software to spam blog comment sections and produce user profiles on sites you never arrange to use or participate in their forums. This strategy will work quickly however is generally terribly short lived because the links get deleted quickly by angry website house owners. The search engines have additionally caught on to the present technique and can merely ignore the bulk of backlinks designed to a website using this technique once it's discovered.

Conjointly this strategy pisses off web site homeowners as a result of of the time they need to pay deleting all the spam they receive from folks who use this methodology. Do you wish thousands of webmasters spamming your blogs and sites?

I hope not.

The following strategy that I'll simply decision the unhealthy methodology is when backlinks are engineered in an unnatural methodology. The previous linkwheels of the past are a main example. They leave a definitive footprint that the search engines will clearly see. Link trading the incorrect means will conjointly be placed as a unhealthy strategy. The "I'll trade links along with your web site" methodology of the past merely will not work anymore. There are ways in which to trade links that fall in the nice strategy however that's outside this articles scope. In an exceedingly nutshell, any backlink strategy that makes backlinks in an unnatural manner will be labeled as unhealthy.

Currently that you recognize what methods to not use, let's move on to the great backlinking methods.

The most keys to a smart backlink strategy is natural trying backlink diversity engineered over time from mainly relevant sites. Notice I failed to say backlinks from solely relevant sites.

One key issue in natural backlinking is to possess a natural wanting selection of backlinks of various varieties and in several locations.

Typical backlink types include anchor text using the exact keyword phrase, the keyword phrase plus additional text and text that does not contain any of the keyword phrase.

Typical backlink locations embody article body, sidebars, headers, footers, link pages etc.

Forgoing the spammy and bad backlink strategies and taking the time to follow a good backlink strategy will payoff big time in the long run.

If you really want to build out backlinks that help you climb the search engine ranks, you need to track them properly. You need enough data so you can quickly analyze what is working and what is not. You need to be able to determine if your backlink strategy is looking natural or not.




About the Author:



No comments:

Post a Comment