Consider Marketing Your Business Online Via Outsourcing

By Tyrone Shum


So what I would wish to do is to just give out a few points that I've actually prepared here. I'm planning to present you with five points on tips on how to begin getting outsourcing offline businesses. And if you're in the offline business such as bricks and mortar businesses where you've got goods, where you've got assistance that you've got to manage, this is very appropriate for you. And I can advise you just from experience when I was running my solutions distribution business, I did before also outsource as well and I focus on outsourcing specific attributes.

So the first factor that I want to share with you is to outsource, first thing to outsource is to choose a virtual manager. And what I mean with that is to work with someone who's a bit more top level managerial kind of capabilities. Somebody who's like an executive. If you're going to work with someone locally here, I understand that it'll cost you an arm and a leg if your business is up to that level. Now, what I would suggest you do is take a look to see if somebody who has better credentials or the managerial credentials greater than you. Now, as an entrepreneur or as a business owner, I learn for certain that everyone out there does have a lot of hands-on capabilities and a lot of expertise but if you want to employ someone who is a manager that can cope with a team that can run your small business that will eventually take over your business, that's the first person that I propose hiring. Now it may charge you between $10 to $15 an hour just to be able to work with that right person and they can run your business literally.

Unlike if you're planning to hire someone here, you're expected to pay anywhere $120 to $150,000 a year. You understand, in our currency so look at that. So if you can't manage to employ someone who can be an online manager or who can be at least a more significant executive in your small business, then fundamentally I advocate hiring an online assistant. A full time virtual assistant who's almost like your right hand man or right hand girl who'll almost shadow you and do everything that needs to be done. You don't need to take care of all the emails, you don't have to tackle the customer support, you send that to your virtual assistant and let them take care of that.

Second tip that I'd like to offer you is to first is to consider outsourcing your customer support and that's a very crucial section of any business. Any possible distribution business, any service form of business, your client would need to deal with someone as the head of your own as the front portion of your business. So ideally you wish to get together an excellent support team and set that up so that it may have people either call or making inbound calls for you to answer and have an outsourced team to have the capacity to handle all that for you. The third thing that I want to suggest outsourcing as an offline business is your bookkeeping. Accounts, all that kind of administration sort of things you have to get that outsourced. On a daily basis if you've got invoices arriving, materials to pay, all that kind of stuff, you could outsource that out to the Philippines and I realize for certain that it gets done. If you achieve the ideal person in place or right people in place, they'll be able to take care of all your BAS, your GST, the taxation, all that kind of stuff. Certainly you still want legal advice from your accountant.

The fourth thing that I highly advise outsourcing as an offline business is marketing and also advertising. That is very much a key ingredient that can be outsourced. And you recognize, many people don't recognize that it's actually quite simple things if you're operating an offline business and you have to get marketing done or you need to actually put Adsense on paper, that will really be outsourced to get another person to pen it for you. You don't need to be the one producing these ads, you don't need to be the one sending them to newspaper. Same task if you've got an online site, and you want to promote this website, you can get someone outsourced and doing all the offering and marketing for it like by generating backlinks for it, getting visitors or traffic to it, those activities are very time consuming I highly endorse if you wish to outsource more, have that factor outsourced. And next finally technical work, this is an area which I highly, highly suggest that you do not touch yourself because it's very technical and will not achieve much in the business because it's stuff that people see but not necessarily will generate profits. So outsource your site development, your technical factors, all your programming, all your technical bugs and all that stuff, it should be all outsourced. And if you can center on getting those components entirely outsourced, you can easily take back a lot of your time to be capable of concentrate on tactical aspect.




About the Author:



No comments:

Post a Comment