One of the best analogies or questions I heard years ago was what happens if you spend a great deal of time for the search engine optimization training of your staff and then they leave in six months or weeks time or two weeks time? What happens if they don't leave your SEO company and you haven't trained them at all? That's the bigger problem to have.
You should train all your staff even if they show signs of leaving so that you will be assured that your workers who will stay are perfectly skilled for the tasks they will be handling. Never assume that they can learn the ropes on their own. Most people treat their own online businesses differently. This is wrong. Just like in any other business. You got to invest time and effort in training your outsourcing providers because it is your business that is at stake.
We have prepared a network drive especially to new members of the team. This is an area where everyone can log into. We have got Google Docs and various Lists and Log-ins. In here, we share all information about each of the websites that we are optimizing as well as log-in details and a few personal information.
Then we have systems where most of our trainings revolve. Most of my team members generate trainings as they do it. For one, they learn how to use Aweber when they need to learn about emails. I walk them through The SEO Method when it is about SEO experts or services and search engine optimization training that they got to deal with. For doing audios, they are given information on learning Audacity. I establish culture and systems in all areas of my business as my back up.
I refrain from creating a business that depends on people. I desire for one that depends on systems. I don't want to have it where this one person has built a little black box about what it is that they do. If it happened that they quit their position, I will be left with nothing to refer a new staff to. Now, I have what is called WorkWiki. I post here my SEO products that can help my staff during their training period. If someone comes in and they say, Dave, I need to prepare that end of day report or I need to know how to invoice STU, I'll say, go watch the video here. I encourage them to do things on their own, but I will review any questions they will have. Then, I will do it with them for clarification purposes. You just have to show them how to do it.
When you give your staff appropriate search engine optimization training, you save time and effort. It is a great relief that you do not have to show them how to go about each task every time they need to accomplish something. I just point them to WorkWiki where their anticipated questions have already been answered.
You should train all your staff even if they show signs of leaving so that you will be assured that your workers who will stay are perfectly skilled for the tasks they will be handling. Never assume that they can learn the ropes on their own. Most people treat their own online businesses differently. This is wrong. Just like in any other business. You got to invest time and effort in training your outsourcing providers because it is your business that is at stake.
We have prepared a network drive especially to new members of the team. This is an area where everyone can log into. We have got Google Docs and various Lists and Log-ins. In here, we share all information about each of the websites that we are optimizing as well as log-in details and a few personal information.
Then we have systems where most of our trainings revolve. Most of my team members generate trainings as they do it. For one, they learn how to use Aweber when they need to learn about emails. I walk them through The SEO Method when it is about SEO experts or services and search engine optimization training that they got to deal with. For doing audios, they are given information on learning Audacity. I establish culture and systems in all areas of my business as my back up.
I refrain from creating a business that depends on people. I desire for one that depends on systems. I don't want to have it where this one person has built a little black box about what it is that they do. If it happened that they quit their position, I will be left with nothing to refer a new staff to. Now, I have what is called WorkWiki. I post here my SEO products that can help my staff during their training period. If someone comes in and they say, Dave, I need to prepare that end of day report or I need to know how to invoice STU, I'll say, go watch the video here. I encourage them to do things on their own, but I will review any questions they will have. Then, I will do it with them for clarification purposes. You just have to show them how to do it.
When you give your staff appropriate search engine optimization training, you save time and effort. It is a great relief that you do not have to show them how to go about each task every time they need to accomplish something. I just point them to WorkWiki where their anticipated questions have already been answered.
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