Getting The Formula For Funny T-Shirts Right

By Matthew Cann


Many industries are based around a spark of inspiration that grows into a tree of productivity. The path down this road from inspiration to final product is never a straight line, no matter what industry you may be referring to. In the world of Internet commerce, the battle over who makes the best funny t-shirt is a war that is waged on a daily basis. Everyone wants to have the best, especially amongst the top tier of the funny t-shirt Websites.

It is this strive for being the best of the best funny t-shirts that promotes a very shady aspect of the industry. Websites are renown for taking great ideas from other sites, redesigning them, and selling them as their own. This is why there are so many repeats of the same design out there. Idea piracy is so common, it's hard to know who came up with some funny t-shirts first. It is those first few weeks of single ownership of these ideas that makes a Website famous for great funny t-shirts.

Once someone at a company that deals in funny t-shirts gets that spark of inspiration, the idea is brought forward to their peers in the company. This is necessary so that others can validate the humor of the funny t-shirt idea, or even improve on the joke. Many brains are better than just one, so the funny t-shirt concept gets honed and polished before moving on to the next phase of a new project.

This is the point when the artist is brought into the process. Some companies keep graphic designers and artists on staff full-time so that a funny t-shirt can be produced and made within a very short period of time. Other companies hire freelance artists for this purpose. Once the artists is given the completed idea, he creates a preliminary sketch. The company must then make whatever change suggestions they want at this point, because the next step is the finished art project.

When the artists has a finalized piece of art is in the ownership of the company, the funny t-shirt can be added to the site and sold to the public. Sometimes the art is used to screenprint transfers for the production of the t-shirt and sometimes the company may use other processes to print the designs onto the t-shirt. Whatever method is used, the company can only promote the funny t-shirt and hope for success.

Sometimes a company may create a bomb. this failure is inevitable, because it's impossible to know what the public really wants until they have a chance to see it. It's the big sellers that make the whole agonizing process worth the trouble. When an Internet retailer of funny t-shirts strikes t-shirt gold, then all of that hard work is justified.




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