With all the online options available for your online business, it's too easy to get overwhelmed. When you experience that, one or all of these things can happen: 1) you waste time on tasks that only serve to drain your energy 2) you waste dollars on tools that don't work and 3) you avoid doing anything out of shear mental exhaustion!
Well, sit back and relax. We have an app for that (sort of)! Every online success story today once was caught in the sea of overwhelm, just like you!
There are four key web properties you need in your online business. James Wedmore, online marketing and video strategist talks about them in his recent YouTube video. And, I can vouch for the fact that he does, in fact, use these exact tools in his six-figure online business.
Build Upon What you Own: Your Blog
Free, Paid, and Social Platforms. There are no shortage of options so which one should you use as the foundation for your business? The answer is: somewhere that you have the most control.
Why is "control" so important? Just like in the real world, there's always a risk to building a business on someone else's real estate. On someone else's terms. Yes, you can have an "arrangement"...like a lease; however, when the lease runs out or the contract is terminated, you may need to leave...sometimes quickly and without notice. Yikes! You could be out of business overnight unless you've established an active following that will follow you.
If your business is online, then this can happen too. So the best practice is to have an online "home" where you have some control over the future or your company. That means your own blog, with your own domain, that you have hosted on your account.
Your Blog is your content platform. Here are the online tools you should be using -
Content Platform: Wordpress.org (not the free hosting version!)
www.Themeforest.net
Hosting Solutions: Bluehost or Hostgator
Customers: Here's how to Build your List
You're primary goal is not traffic because traffic is not enough! Once those people leave your site, you will quickly be forgotten...no matter how awesome you are...UNLESS...You have an opt-in page where your future customers can sign up for "something" and you can collect their email information.
You provide a simple way to join your community. This is achieved partly through an opt-in page (the mechanics of list building) and partly by content (the art of list building). They need a "why" and a "way" for opting in!
The website tool you can use to quickly incorporate great looking and multi-device compatible squeeze pages is www.LeadPages.com.
Build Your Monetization Options
Selling!
How you make money depends on your business model and your niche. You may sell a product, a service, or a piece of software that's going to benefit your future customers in some way, shape or fashion.
How you make money depends on your business model and your niche. You may sell a product, a service, or a piece of software that's going to benefit your future customers in some way, shape or fashion.
www.Leadpages.com
www.Leadpages.com, www.ThemeForest.net, www.Odesk.com
Yes, those same tools already mentioned also include options for Sales Pages and Marketing Landing Pages. They have templates to make your job easier and are already coded to function well on many devices, like mobile, and many browsers.
So how to you set it all up? Don't get stuck here...hire someone to do it for you! The most important thing is to implement and get your ideas to market as quickly as possible. A talented freelancer can help you do that.
Build Continuity: Paid Content and Training
Have you considered content on a subscriber and membership only or paid basis? If you decide to add paid content to your business plan, then you need to protect it behind a "wall." Here's what you need to put this sytem together:
Wordpress.org
Wordpress.org
www.member.wishlistproducts.com
www.member.wishlistproducts.com
There it is...the best tools for your online business.
It doesn't have to be complicated. While you may use other tools, these are four of the basics for building an online business.
Start now to put your own online business system in place. This could be the beginning of a better business!
Well, sit back and relax. We have an app for that (sort of)! Every online success story today once was caught in the sea of overwhelm, just like you!
There are four key web properties you need in your online business. James Wedmore, online marketing and video strategist talks about them in his recent YouTube video. And, I can vouch for the fact that he does, in fact, use these exact tools in his six-figure online business.
Build Upon What you Own: Your Blog
Free, Paid, and Social Platforms. There are no shortage of options so which one should you use as the foundation for your business? The answer is: somewhere that you have the most control.
Why is "control" so important? Just like in the real world, there's always a risk to building a business on someone else's real estate. On someone else's terms. Yes, you can have an "arrangement"...like a lease; however, when the lease runs out or the contract is terminated, you may need to leave...sometimes quickly and without notice. Yikes! You could be out of business overnight unless you've established an active following that will follow you.
If your business is online, then this can happen too. So the best practice is to have an online "home" where you have some control over the future or your company. That means your own blog, with your own domain, that you have hosted on your account.
Your Blog is your content platform. Here are the online tools you should be using -
Content Platform: Wordpress.org (not the free hosting version!)
www.Themeforest.net
Hosting Solutions: Bluehost or Hostgator
Customers: Here's how to Build your List
You're primary goal is not traffic because traffic is not enough! Once those people leave your site, you will quickly be forgotten...no matter how awesome you are...UNLESS...You have an opt-in page where your future customers can sign up for "something" and you can collect their email information.
You provide a simple way to join your community. This is achieved partly through an opt-in page (the mechanics of list building) and partly by content (the art of list building). They need a "why" and a "way" for opting in!
The website tool you can use to quickly incorporate great looking and multi-device compatible squeeze pages is www.LeadPages.com.
Build Your Monetization Options
Selling!
How you make money depends on your business model and your niche. You may sell a product, a service, or a piece of software that's going to benefit your future customers in some way, shape or fashion.
How you make money depends on your business model and your niche. You may sell a product, a service, or a piece of software that's going to benefit your future customers in some way, shape or fashion.
www.Leadpages.com
www.Leadpages.com, www.ThemeForest.net, www.Odesk.com
Yes, those same tools already mentioned also include options for Sales Pages and Marketing Landing Pages. They have templates to make your job easier and are already coded to function well on many devices, like mobile, and many browsers.
So how to you set it all up? Don't get stuck here...hire someone to do it for you! The most important thing is to implement and get your ideas to market as quickly as possible. A talented freelancer can help you do that.
Build Continuity: Paid Content and Training
Have you considered content on a subscriber and membership only or paid basis? If you decide to add paid content to your business plan, then you need to protect it behind a "wall." Here's what you need to put this sytem together:
Wordpress.org
Wordpress.org
www.member.wishlistproducts.com
www.member.wishlistproducts.com
There it is...the best tools for your online business.
It doesn't have to be complicated. While you may use other tools, these are four of the basics for building an online business.
Start now to put your own online business system in place. This could be the beginning of a better business!
About the Author:
Learn more about the essential tools for video marketing. Get tons of free video training and Essential Video Marketing Tools and start getting the traffic and results you crave!.
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