Which Service Will be the Much better To Promote Products?

By Allan Talbert


The pay-per-click method is simple and straightforward. Location an ad to show on Google or some other pay-per-click search engine.

Customers click on it. It brings them to a page where they can make the purchase. Pay-per-click advertising is really a quick, effective, effective way to market products for affiliate programs. New advertisers to the medium are frequently stunned at how quick and efficient it's.

But occasionally these of us who use the pay-per-click market get in to the same mindset and overlook perfectly profitable products simply because they don't pay out as a lot right away I'm speaking concerning the power of residual revenue, and any time you find an affiliate program that pays 'residually' or mentions the words 'lifetime customer', you should take notice.

Here's an example. Suppose you discover two web-service providers, each of which has an affiliate plan. #1 offers an instant payout of 60% per sale to you for anyone who buys their service. Sounds fairly great; it is a high payout and you believe you can get a great conversion rate on any advertisements you run for their services. #2, on the other hand, pays out only $10 per sale, but provides $10 per month residually for the lifetime of the customer.

Oftentimes, these of us who play the pay-per-click game get so in the mindset of 'quick money' that we have a tendency to dismiss those affiliate programs which have lower payouts with out really considering what might be offered. Which from the two internet services has the much better payout general? We understand that web host #1 pays out 60% per sale. That is fast cash, a great deal of the time it's simple to think. But suppose a consumer buys web services from business.

Presumably, if he is pleased using the service, he'll remain with it for a very lengthy time, possibly the rest of his life. So although the initial payout is only $10, the possible return of this one sale is $10 per month, for the rest of the customer's life! I believe that type of payout deserves a second look. So which service is the much better to promote? The answer, obviously, is both of them.

Depending on how nicely every service converts to sales, and what the click-through rate is on your ads, either or both of the above services could be wrong for you personally to promote. But either or both might be extremely lucrative. Don't dismiss low-paying payouts out of hand, especially if there is residual income involved.




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